AI Sales Coaching that builds
muscle memory, not just knowledge
Give reps a safe place to practice cold calls, discovery, objections, and demos before real conversations. The AI hears their voice, watches their expression, and gives feedback on how they come across.
See it in action
Watch how sales teams use Tough Tongue AI to run realistic roleplay sessions with voice, video, and instant feedback.
Try a live sales agent right now
These agents run in your browser. No sign-in required. Click the microphone and start practicing.
Technical Cold Call Simulation
Practice with a skeptical VP of Engineering
B2C Objection Handling
Drill credit card sales pushbacks until they're automatic
More pre-built agents to explore
Use them as inspiration or adapt them to your team. No sign-in required.
Retail Sales Floor Training
Coach Lisa
AI-generated images show the customer on the sales floor. Focus on visual cues and soft skills.
Try itWealth Management Product Training
Financial Concepts Walkthrough
Google Slides walkthrough of financial concepts slide by slide with comprehension checks.
Try itCurated scenario collections
Browse complete training libraries organized by sales stage and skill.
Three steps to real coaching ROI
Upload YOUR context
Upload recordings, pitch decks, battle cards. Build agents from YOUR best calls. The AI learns how your team actually sells.
Advanced Scenario EditorDescribe and deploy
Describe the scenario in plain language. The AI builds it. Deploy via link, iframe, or enterprise account.
Scenario LibraryTrack and improve
Track progress in the analytics dashboard. Export sessions as CSV. Identify coaching gaps before they cost deals.
Analytics Dashboard"At Idyll, we've been using Tough Tongue AI consistently for sales training and client presentations. The audio quality and minimal latency make the practice sessions feel incredibly realistic."
Kushal Poddar
Idyll
Frequently asked questions
Is organizational context required to start?
No. You can start practicing immediately with our pre-built sales scenarios. Adding your own context makes training more relevant to your specific selling environment, but it's not required to get value.
How do I bring my organization's context into the platform?
Upload recordings of your best and worst calls, share pitch decks and product documentation, add competitive battle cards, and include your sales playbook. The AI uses this material to create scenarios that match how your team actually sells.
Is scoring keyword-based or concept-based?
It's concept-based. Instead of checking if the rep literally said 'decision maker,' the AI understands that asking 'who typically makes purchases at your org?' captures the same concept, making scoring significantly more accurate and fair across different communication styles.
What does post-call coaching feedback look like?
After every session reps get a score with detailed, criteria-level breakdowns explaining why they were scored that way, transcript citations, what they could have done differently, and specific questions or talk tracks to try next time. No manager involvement required.
Can I build scorecards for our specific sales methodology?
Absolutely. Scorecards are fully customizable to any methodology: MEDDPICC, SPIN, Sandler, Challenger, Force Management, or your own proprietary framework. You don't need to be a prompt engineer to build them.
Will reps actually adopt this long-term?
Yes. Sustained adoption is driven by progressive difficulty levels that build confidence, gamified leaderboards and competitions, manager-driven coaching loops tied to scorecard data, and a private safe space where reps can practice and delete sessions without judgment.
Ready to build a coaching culture?
Your prospects won't know your reps trained with AI. They'll just notice they're really good.